TRANSLATION IN THE 21ST CENTURY - EIGHT THINGS TO CHANGE

PARIS, MAY 31 - JUNE 1, 2012

VENUE

The TAUS European Summit will be held at the Crowne Plaza Hotel République, just minutes away from one of the nicest areas in Paris: Le Marais, and also nearby Montmartre, Place de la Bastille and Jardins de Luxembourg. The chic Crowne Plaza Hotel, in traditional Haussmann architecture, is only two kilometers from Gare du Nord rail station and 40 minutes by taxi from Paris-Charles de Gaulle Airport. The five metro lines converging at République station in front of the hotel make it easy to move around the city.

TAUS delegates booking before April 30 benefit from a special group rate of €170 per room per night including breakfast buffet and taxes.

ROOM RESERVATIONS

The reservation will be made directly on internet : Click on this link, you will then be connected directly on the home page of the Crowne Plaza Paris Republique. On the left hand side of the screen, in the “Check Availability” box, fill in your arrival and departure date, the number of adults and rooms required.

Please enter the group code ’TAU’ in the box “Group Code”.

When fully completed, click on “Check Availability”. You will then be taken to the “reserve” page, where you will be able to choose your room within the group reservation. In order to complete the reservation, make sure that you have your credit card ready.

Should you have some difficulties during this process, please contact the hotel directly:
E-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
Tel: +33 143 144 702
Fax: +33 147 003 234

Address of the hotel
The address of the Crowne Plaza République hotel is:
10, place de la République,
75541 Paris Cedex 11, France
Tel: +33 (0)1 43 14 43 50
Fax: +33 (0)1 47 00 32 34

DINNER

The dinner on May 31 will be held at a typical Parisian restaurant called Julien. This restaurant lies in the heart of Paris, close to the grand boulevards and their theaters. The restaurant was established two years before the French revolution. Around the 1830s it was a meeting point for Romantic painters and (pre)impressionists. Edith Piaf and her friends were regular guests. Piaf's big love Marcel Cerdan, the boxer, trained just around the corner. Other famous guests are Jean-Paul Gaultier and Angelina Jolie.

REGISTRATION FEES AND DISCOUNTS

Registration fees for the TAUS European Summit are:

• €1,250 for members of TAUS
• €2,500 for non-members

TAUS extends the 50% discount offer to members of the Consortium for Service Innovation. The registration fee includes lunches and coffee breaks and a networking reception and dinner on Thursday May 31.

The TAUS industry events in Europe are where new ideas take shape. Over the years TAUS has been spot-on predicting changes in the translation industry. We predicted a broad adoption of machine translation technology in the localization industry as early as 2003. We introduced the concept of collaborative translation in 2005. We pushed for innovation in localization tenaciously since publishing the Language Business Innovation White Paper in 2007. We pioneered and set an example for translation memory sharing with the foundation of the TAUS Data Association in 2008. We spearheaded the case for open translation platforms in 2009. We proved the feasibility of self-service machine translation in 2010. Now, the industry is challenged to catch up with the times. We need to change our localization model, but how?

CONNECT, LEARN AND GROW

In the old localization model we select our locales, we count the words we own, define a project, find a memory and zip it up to send down our cascaded supply chain. This is our world, the world of the publisher exporting to targeted markets, where one translation quality fits all purposes. But – like it or not – in the 21^st century the world of publishers is increasingly user-driven. Users comment, like, share, blog, and may even translate. Users begin to expect ubiquitously available translation on every website, in every application, device and service. In every language! We need to connect, learn and grow. The product localization model is no longer enough. The model is often ineffective, as we now need enterprise-wide language strategies.

NOT ANOTHER CONFERENCE

The TAUS European Summit is an open forum. Our goal is to inspire an open minded approach to innovation and collaboration. Instead of the usual industry navel gazing, our speakers and panels will address language communication challenges that are relevant for every organization.

WHO IS COMING

The TAUS European Summit will attract delegates from all stakeholder groups (enterprises, governments, NGO’s, associations) as well as providers of technologies and services, translation and language professionals. Video broadcasting, blogs and online forums will expand the reach and impact of the TAUS European Summit.

WHY PARTICIPATE

The translation industry is changing fast. Everyone and everything is connected already or will be very soon. Ubiquitous computing, content explosion, many-to-many communication… are some of the key words used to refer to the new emerging reality. The missing link in this new reality is easy and fast translation. Yet, we know that very soon this will also be possible. The technology is there. We just need to know how to embrace it, improve it and use it. At the TAUS European Summit we will break new ground in automation, innovation and global collaboration. By participating you will help your language, your profession and your business prosper.

THE ORGANIZERS

The TAUS European Summit is organized by TAUS, the Translation Automation User Society. TAUS is a think tank for the translation industry, undertaking research for buyers and providers of translation services and technologies. Our mission is to increase the size and significance of the translation industry to help the world communicate better. To meet this ongoing goal, TAUS supports entrepreneurs and principals in the translation industry to share and define new strategies through a comprehensive program of events, publications and knowledge tools.

PROGRAM COMMITTEE

The program for the TAUS European Summit is created and reviewed by a Program Committee of experts and leaders in the field:

• Roberto Cencioni, European Commission
• André Purnot, Medtronic
• Greg Oxton, Consortium for Service Innovation
• Amanda Lordan, Philips
• Helena Chapman, IBM
• Salvatore Giammarresi, Yahoo!
• Aiman Copty, Oracle
• Jack Boyce, Google
• Victor Wang, Huawei Technologies
• Alexandros Poulis, European Parliament